After being discharged from the hospital, many children were hospitalized again in a more critical condition due to the lack of proper family care. This very common situation would happen because these children’s families could not afford to buy medication and food so that they could continue at home the treatment initiated at the hospital. The families then began to be referred to the Children’s Health Association, where they received information about health, family income, housing, education, and citizenship. At the same time they would receive psychological, psychiatric, and nutritional guidance, as well as donations of medicine, food, and domestic, orthopedic, and breathing machines.

Institution responsible:
Children’s Health Association—Rebirth (Associação Saúde Criança – Renascer)

Partnering institutions:
Queiroz Galvão; National Federation of Medical Cooperatives (Unimed – Confederação Nacional das Cooperativas Médicas); Johnson & Johnson; FSB Communications (FSB Comunicações); DM9 is DDB (DM9 é DDB); Ursula Zindel-Hilti Foundation; McKinsey & Company; Schwab Foundation for Social Entrepreneurship; White Martins Praxair Inc.; Avina; Skoll Foundation; Ashoka.

Video about the project:
Watch the video

Additional information:
ODM Brasil website